Local SEO It’s Value for Success Within A Challenging Economic Environment

Description

The coronavirus has caused an extreme increase and rapid impact with online usage. It has also caused search traffic to business websites to plunge in many industries. While the case, it does not mean that SEO is useless for right now. This Online Workshop will provide the case for and benefits of SEO for small businesses—even the nonessential ones—viewed through the lens of COVID-19 trends and behaviors. During this Online Workshop we will cover the impact of COVID-19 on search traffic and why SEO matters during the coronavirus pandemic. • Necessary Steps to Improve Your Local Rankings During this time of Covid-19 competition has evolved and become intense, especially for new local businesses trying to survive. The necessary challenge for many companies is figuring out how to rank high in Google’s search results. When someone needs a plumber or a landscaper, that person will often search in Google and call the first few names in the search results. To build your business it is vital to make your way to the top of the rankings. We will cover the 5 steps you should be taking to improve your local rankings while maneuvering through challenges with this new economic environment. • Local SEO Campaign What it is, why it matters and take a deeper look into what a Local SEO campaign takes. Local SEO can be an intimidating subject, the goal of this session is to help attendees gain an understanding of what should go into Local SEO a campaign, and how it should be tracked. Jason is the, founder of Marlin Consulting Solutions and has over 17 years of experience and success with internet marketing, Search Engine Optimization (SEO), Pay Per Click and building & maintaining websites. Jason is also “Google Certified”.